'CrispWhite' COB LED arrays provide retail impact

July 11, 2014 // By Paul Buckley
Philips Lumileds has launched a family of COB LED arrays that the company has termed 'CrispWhite Technology' which have been developed to make whites appear vivid and bright while colors appear saturated.

LUXEON CoB arrays with CrispWhite Technology are ideal for retail downlighting and spotlighting applications because they provide more inviting and attractive displays. Proper lighting is central to the perception and evaluation of goods and is a critical component of branding, highlighting and presenting merchandise and creating a space where shoppers want to visit.

LUXEON CoB with CrispWhite Technology delivers the warm saturated colors of high 90CRI solutions while creating the natural crisp whiteness required of merchandise in retail shops. As part of the LUXEON CoB family, the solution benefits from an industry-leading small Light-Emitting Surface (LES) as well as its world-class low thermal resistance.

With CrispWhite Technology Philips Lumileds claims that all colors, including the white, show the best saturation, just like daylight.

Unlike CDM solutions, LUXEON CoB with CrispWhite Technology turn on instantly, which is beneficial for retail lighting applications.

“CrispWhite really delivers the light quality that retailers have been seeking for some time,” said Eric Senders, Product Line Director, Philips Lumileds.
“Shop owners have told us that CDM sources do a fine job of rendering warm colors but they would like to save energy and take advantage of the longer lifetime of LEDs.”

Just like CDMs, the CrispWhite LEDs maintain high CRI and bring out the white color in merchandise by utilizing a second peak in the blue spectrum.  The
approach creates the optimal illumination for retail displays. LUXEON CoB with CrispWhite Technology is available in multiple lumen packages, from 800 lumens for MR16 and PAR lamps, all the way up to 7000 lumens to replace 70 W and 100 W CDM solutions.

Creating a second blue peak (~410-415 nm) in the spectrum activates fluorescent whitening agents paints/fabrics.

Related articles and links:



News articles:

LED-based luminous textiles enhance retail environments

LEDs produce color spectrum close to natural sunlight

High efficiency spotlight exhibits retail potential