Intel CEO’s thoughts on ‘merged reality’: VR & AR are only steps on the way

August 17, 2016 // By Graham Prophet
In his opening address to the Intel Developer Forum this week in San Francisco, Intel CEO Brian Krzanich presented his vision and perspective on the role Intel plays as the boundaries of computing continue to expand with the arrival of billions of smart and connected devices, new data-rich services and cloud apps fuelled by the Internet of Things. (see link below for video of the talk).

In support of that theme, Krzanich also published a blog post on the topic of merged reality;


Merged Reality – the Best of All Worlds”

By Brian Krzanich, Chief Executive Officer, Intel


Over the past few years, virtual reality and augmented reality have gone mainstream. Yet with most VR and AR technologies available today, it's challenging to merge physical, real-life movement and environments with simulated virtual objects, environments and actions. When it comes down to it, today’s virtual reality isn’t really that virtual. You often need a complex set of consoles, multiple sensors and cameras, and hand controllers.


That is – until now.


Welcome to merged reality – a new way of experiencing physical and virtual interactions and environments through a suite of next-generation sensing and digitizing technologies. Merged reality delivers virtual-world experiences more dynamically and naturally than ever before – and makes experiences impossible in the real world now possible.


Pick up your real-world tennis racket in your living room and step virtually onto the court at Wimbledon. In doing so, forgo the cost – and creep factor – of installing high-end sensors in every corner of your living room normally needed to scan your environment. Instead just lean fully into practicing your back swing – bringing both your hand and your racket into the virtual field of play. Surge backward or forward, reach up or down, sway to the left or right – enjoy fully 6 degrees of total freedom in your movement. And take that virtual swing, without hitting that very real-world, and very expensive, table lamp several feet away from you.


Be the ultimate concert master – fully unplugged. Cut the cord and choose your own amazing musical experience. Play a virtual piano with one hand and a cello with your other hand. That’s right: play two instruments at the same time – an